This was not supposed to happen to me.

How could I be so stupid?

01

My Education

I had studied Finance and Economics, earned an MBA from INSEAD, and worked at McKinsey, coveted by thousands.

Yet, I had made no investments for myself. Nobody ever told me to start investing

at business school. In my family, nobody invested, and I never learned to do it myself.

02

Missed opportunities

What really upset me were the MISSED OPPORTUNITIES. Had I started investing younger, even just 100 Euros a month, the power of compounding would have built to me a solid financial portfolio. Though my husband and I had well-paying jobs, the money just came in and went out. No investing, no long-term perspective,

no wealth building.

03

Our dream home

When we found our dream home, we didn’t know if we could afford the down payment. After months of stress and calculations, we found a solution but had to pledge our pension savings.

04

Finding freedom

This humbling experience taught me that financial wellbeing gives freedom, security, and options. Now, I want to pass on these lessons to help you achieve financial wellbeing. I decided then to take control of our finances and put our money to work to build financial freedom.

Born and raised in Finland, I am a global citizen, having lived in six countries on three continents.

I live in Switzerland, am married, and am a mother to two children.

15 years of experience in financial consulting and asset management at McKinsey & Company and BlackRock.

I am passionate about investing and empowering women on their financial journeys.

I hold an MBA from INSEAD and a Master of Science in Economics.

I manage my own

six-figure investment portfolio.

What my clients say..

Hi, I am Minna.

Your Financial Coach.

Book a free introductory call

  • “I now feel ready to be strategic and to invest in my future and that of my kids””

    Vanessa Defournier,

    Global Leadership Coach,

    Inner Latitude, Luxembourg

  • Visual Guidelines
    MVB — 2024

    “The journey with Minna can be a real personal revolution”

    Lavinia Aquilani,

    Architect and Interior Designer, Luxembourg

  • Visual Guidelines
    MVB — 2024

    “I now feel empowered and in control of my life. And I can achieve

    my dreams with confidence and security”

    Yasmine Pagni,

    Head of Social Policy Unit,

    European Investment Bank, Luxembourg

  • Visual Guidelines
    MVB — 2024

    “The course helped me to become more aware of my mental blockers”

    Sonja Garbrecht,

    Strategy Director,

    Red Sea Global, Saudi Arabia

  • Visual Guidelines
    MVB — 2024

    “The "Build Your Financial Wellbeing" course by Minna was an absolute life-changer for me”

    Mizuki Matsuda,

    Senior Manager of Supply Operations, Uber, Japan

  • Visual Guidelines
    MVB — 2024

    “Transformative course focused on empowering women in financial wellbeing”

    Yulia Boyko,

    United Nations,

    Russia

Swiss Financial Coach and Investor Empowering Women in Financial Wellbeing

@2024 Minna Schmidt. All Rights Reserved

This was not supposed to happen to me.

How could I be so stupid?


01

My Education

I had studied Finance and Economics, earned an MBA from INSEAD, and worked at McKinsey, coveted by thousands. Yet, I had made no investments for myself. Nobody ever told me to start investing at business school. In my family, nobody invested, and I never learned to do it myself.

02

Missed opportunities

What really upset me were the MISSED OPPORTUNITIES. Had I started investing younger, even just 100 Euros a month, the power of compounding would have built to me a solid financial portfolio. Though my husband and I had well-paying jobs, the money just came in and went out. No investing, no long-term perspective, no wealth building.

03

Our dream home

When we found our dream home, we didn’t know if we could afford the down payment. After months of stress and calculations, we found a solution but had to pledge our pension savings.

04

Finding freedom

This humbling experience taught me that financial wellbeing gives freedom, security, and options. Now, I want to pass on these lessons to help you achieve financial wellbeing. I decided then to take control of our finances and put our money to work to build financial freedom.

This humbling experience taught me that financial wellbeing gives freedom, security, and options. Now, I want to pass on these lessons to help you achieve financial wellbeing. I decided then to take control of our finances and put our money to work to build financial freedom. I decided then to take control of our finances and put our money to work to build financial freedom.

Born and raised in Finland, I am a global citizen, having lived in six countries on three continents.

I live in Switzerland, am married, and am a mother to two children

15 years of experience in financial consulting and asset management at McKinsey & Company and BlackRock

I am passionate about investing and empowering women on their financial journeys.

I hold an MBA from INSEAD and a Master of Science in Economics.

I manage my own

six-figure investment portfolio.

What my clients say..

  • Visual Guidelines
    MVB — 2024

    “The journey with Minna can be a real personal revolution”

    Lavinia Aquilani,

    Architect and Interior Designer, Luxembourg

    “The journey with Minna can be a real personal revolution. Becoming aware of one's financial situation and the hidden potential in good money management involves investigating our dreams, concrete goals, desired lifestyle, and timing.


    It is the beginning of a path of independence and self-awareness that extends beyond money. These traits are essential for female empowerment, which Minna helps realize by providing essential tools.


    Planning for investments, children, or retirement completes the picture of options to analyze with Minna's help. Her competence shines through clear communication and allows for course customization. Her approach is professional, helpful, and understanding. Knowing her was a real gift!”

  • Visual Guidelines
    MVB — 2024

    “I now feel empowered and in control of my life. And I can achieve my dreams with confidence and security”

    Yasmine Pagni,

    Head of Social Policy Unit,

    European Investment Bank, Luxembourg

    "Building my financial well-being with Minna has been an incredible journey. The programme takes you step by step through the ‘why’, the ‘what’ and the ‘how’ from a financial perspective and, importantly, also from a human perspective. 

    Minna is a great listener and patiently guided me and answered all my questions but also helped me address so many fears I had: fear of looking into my finances, fear or projecting myself, fear of investing… 

    I now feel in empowered and in control of my life. And I can achieve my dreams with confidence and security. I’m forever grateful for this Minna."

  • Visual Guidelines
    MVB — 2024

    “The course helped me to become more aware of my mental blockers”

    Sonja Garbrecht,

    Strategy Director,

    Red Sea Global, Saudi Arabia

    “Working with Minna has enabled me to significantly change and uplift my investment strategy. Whilst I have a solid background in Finance & Investments, Minna has helped me to become more aware of my “mental blockers”. Her informed, passionate and caring approach has been fundamental for me to leave those “mental blockers” behind and re-think some of my investment patterns.


    Also, her sessions have been eye-opening and educational. As a result, I feel more capable of managing and growing my investment portfolio.


    I am looking forward to continuing working with Minna and can truly recommend her sessions to anyone who wants to be more in control of their financial wellbeing. Thank you, Minna!”

  • Visual Guidelines
    MVB — 2024

    “The "Build Your Financial Wellbeing" course by Minna was an absolute life-changer for me”

    Mizuki Matsuda,

    Senior Manager of Supply Operations, Uber, Japan

    The individual sessions with Minna are worth every penny. Despite her 15 years at McKinsey and BlackRock, Minna dedicates ample time to clients, sharing her insights warmly. Her approach stands out from other sessions where participants primarily watch videos with minimal coach interaction.


    Minna's dedication motivated us to fully utilize the provided tools and prepare for each session. These tools gave me a holistic understanding of our financial position and influenced my investment decisions and career reflections. Minna was approachable and ready to tackle my technical questions as a budding investor.


    Group lessons with international, career-focused women were invaluable, especially when new topics or inquiries arose. This included technical finance questions and guidance on program engagement, like taking courses with a partner. Although my husband wasn't active in discussions, he followed them, helping us align our investment strategies afterward.

  • Visual Guidelines
    MVB — 2024

    “Transformative course focused on empowering women in financial wellbeing”

    Yulia Boyko,

    United Nations,

    Russia

    “One of the most significant takeaways from this course has been the deep understanding and

    practical strategies I've gained for my financial wellbeing and freedom. As a result, I now feel much more equipped and confident in making informed investment decisions. Another invaluable aspect of this course was the opportunity to connect with a group of like-minded women. The shared experiences and insights have been truly enriching, creating a trusted circle that supports and motivates each other in our financial journeys. This network has become a cornerstone of my ongoing financial empowerment.


    A special mention must be made to Minna. Her expertise and approachable manner have been

    instrumental in my learning. Minna's ability to simplify complex financial concepts and her

    personalized guidance have been incredibly helpful. She has been more than a coach; she has

    been a mentor and an inspiring figure in my journey towards financial empowerment.

    I highly recommend this course to any woman looking to enhance her financial wellbeing.”

  • “I now feel ready to be strategic and to invest in my future and that of my kids””

    Vanessa Defournier,

    Global Leadership Coach,

    Inner Latitude, Luxembourg

    "The Build Your Financial Wellbeing program has been a total wake up call for me. I have been living my life totally blind about money and lacking intentionality. I was lucky not to have to worry about it since I started working over 20 years ago, as I made good money and was in the comfortable position not to count every penny. But years went by, and I did not save any of that income coming from my hard work.


    As I look at what I could have accomplished or acquired in these last 20 years to bring me and my family safety, I feel terrible.

    Minna’s training has given me the awareness needed to look at my earnings differently and has helped me understand how to be intentional about it. I now feel ready to be strategic and to invest in my future and that of my kids.


    The class is rich in information, clear, compelling and Minna is absolutely wonderful. Approachable, discrete, available and highly competent. I can only recommend all women who want to feel free to go after their craziest dreams to take this class!"

Book a free introductory call

Swiss Financial Coach and Investor Empowering Women in Financial Wellbeing

@2024 Minna Schmidt. All Rights Reserved

Swiss Financial Coach and Investor Empowering Women in Financial Wellbeing

@2024 Minna Schmidt. All Rights Reserved